Posted by: Rebecca on 6th Oct 2007Pay per click advertisers using Google AdWords for their search marketing can now add a new tool to Google’s suite of conversion tracking gadgets – the Conversion Optimizer. Read More

Based on desired ROI, the Conversion Optimizer allows pay per click advertisers to set a maximum cost per acquisition bid and then automatically determines optimal cost per click bids for each keyword.

For Conversion Optimizer to work to its best ability, pay per click advertisers must have had at least 300 conversions in the last four week and have the Google Conversion tracking code installed.

If you need help with your conversion tracking, contact Top Position on 0800 094 9001 and ask about our award-winning account management services.

Pay Per Click Search Engine Optimisation