As part of a summer season of special pay per click offers, PPC and search engine optimisation agency Top Position has announced a limited run of free Yahoo pay per click management. Read More

Manned by experienced Yahoo search marketing managers, Top Position’s special offer is available to both existing account holders and advertisers keen to try the search engine’s own brand of pay per click advertising for the first time.

“We choose Yahoo management to kick off our summer offers as the platform has undergone some changes recently,” said operation’s director, Rebecca Appleton. “With the introduction of its click fraud reporting system, Yahoo has really staked out its position as an advertiser-friendly engine. Along with renewed interest in Yahoo from MSN and lots of headlines encouraging web users to log on and see what the fuss is about, our PPC management team has reported increased traffic and an increase in conversions.”

Offered to companies new to Top Position, advertisers signing up before the end of the week will enjoy free Yahoo pay per click management for life. There’s no charge for the service, leaving the advertiser free to dedicate all of their budget to paying for clicks.